![]() Both companies provide detailed descriptions of what they expect from a right mobile icon from size to the overall user experience. ![]() No matter how well-thought-out your icon is, it has to meet the technical requirements posed by Apple or Google and what size is needed for various devices. The app icon size, as a concept, refers to the specifications of the graphic image that represents a mobile app on a device’s screen or within an app store. ![]() On the other hand, for other platforms such as Android, different icon sizes are recommended. App Icon SizesĪpp icon sizes can vary significantly, ranging from as small as 29 × 29 pixels to as big as 1024 × 1024 pixels, depending on the platform and device requirements.įor iOS devices, one commonly used app icon size is 180 × 180 pixels at a resolution of Additionally, iOS also requires a smaller version of the app icon at 120 × 120 pixels, usually referred to as for older devices and lower resolutions. In simple words, an app store icon is a small graphic element that represents a mobile app, its main purpose is to make it easy for users to locate and access your app among other apps available for download. That is why an optimized app icon is of crucial importanc e for app store optimization. On average, mobile icons have 10-25% potential for conversion increase, and in some cases, your “tap through rate” may skyrocket.
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